IN-PERSON is a podcast series that tells the stories behind the world's most daring events and the people who make them happen.
Music by Winesap.
Janna Erickson, Director of Events at Drift, discusses why you should consider hijacking events, the art of event marketing hand-to-hand combat, managing an events team from “startup” to “scale-up”, and parleying event expertise in discussions with key stakeholders.
Vasil Azarov, Founder of the Growth Marketing Conference, discusses how to launch an event from scratch, creatively collaborating with partners and sponsors, why you should look at your event as a product, and the best of Bordeaux wine.
Alyson Griffin, VP of Global Marketing at Intel, shares why events are a powerful medium for storytelling. Along the way, we discussed virtually dissected frogs, snot bots, whales, Star Wars, and how Alyson went from being a pharmacist to a global marketing VP.
Eleni Thomas (Director of Events and Meetings, KPMG) discusses the kind of processes needed for managing 2,500 events a year, the value of networking with other event planners, what it means to be a service-oriented events department, mitigating risk in a compliance-heavy industry, and owning mistakes.
Joey Hinson (Director of Operations, TechCrunch) discusses the challenges of scaling TC Disrupt, the value of qualitative feedback, why sometimes you're better off not feeding attendees, the future of event technology, and how events are helping to democratize the startup landscape.
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Brandon: Bizzabo is a holistic platform that provides your team all the tools they need to create rewarding events, while surfacing insights to help your events grow in ways you never thought were possible. Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat.
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Brandon: Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper. Lorem ipsum dolor sit...